Innovation in your inbox: issue 5

Innovation in your inbox is a quarterly roundup of the latest trends and solutions in retail. This issue focuses on the evolution of content in retail marketing: how do brands leverage O2O content as a way to shake up the in-store experience?

  • To dive deep into new content formats, head to page 8
  • To learn more about the benefits of working with a content studio, check out page 12
  • To understand how dynamic creative can revolutionise your marketing, visit page 15
  • To read up on the advantages of closed-loop content creation, go to page 19
  • To set yourself up for effective agile O2O content creation, jump to page 24


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